Media Buying Sumo 2013 Live Workshop

[BlackHatX]

Media Buying Sumo 2013 Live Workshop

This live workshop was held in Toronto recently and included a line up of stellar speakers to cover the entire topic of successful media buying. Each presentation includes a transcript and powerpoint slides for download.

Introduction - Gauher Chaudhry
(Run time 81 minutes)

Competitive Analysis - Mike Colella
(Run time 79 minutes)

Ad Tracking Technology - Steve Gray
(Run time 85 minutes)

Banner Optimization - Greg Davis
(Run time 79 minutes)

Media Ad Buying - Steve Gray
(Run time 57 minutes)

Real-Time Bidding - Ratko Vidakovic
(Run time 80 minutes)

Retargeting - Matt Sauls
(Run time 81 minutes)

Mobile Media Buying - Matt Sauls
(Run time 39 minutes)

Questions and Answers - Panel
(Run time 22 minutes)


Module 1: Media Buying
This module will give the foundation to successful media buying. You will learn about the different types of media buys and how you can start testing with a small budget with real-time bidding networks.

Types of Media Buys
Direct Buy
Intermediate Buy
BuySellAds Walk-thru
BuyAds Walk-thru
Network Buy
Sitescout - Video 1
Sitescout - Video 2
Sitescout - Video 3
POF Ads Interview


Module 2: Market Intelligence
You will learn about the importance of market intelligence, which includes your customers and competitors, when it comes to buying media in this module. You need to spend time doing market intelligence BEFORE attempting any media buying so that you have a solid strategic plan in place.

Market Analysis
Quantcast Data
Alexa Data
Quantcast Planner
Using Mixrank
Using Adbeat


Module 3: Tracking
Tracking is absolutely crucial to making your media buys successful. This module covers how to use the most popular tracking platforms to track your banners, landing pages and conversions.

Introduction To Tracking
AdShuffle Walk-thru
Tracking202 Walk-thru
iMobiTrax Walk-thru


Module 4: Banners
Banners are the foundation to any media buying campaign. This module covers the factors that make banners successful and how to optimize your banners for maximum conversions.

Banner Sizes
Banner Types
What Makes A Good Banner
Banner Optimization
Using Fiverr
Google Image Ideas


Module 5: Retargeting
Retargeting allows you to remarket to lost visitors. Retargeting is powerful because it allows you to build second list (invisible list) that doesn't require an opt-in. The best part is that it is free to build a retargeting list that can also be sold to third parties.

What is Retargeting?
Why Retarget?
Where To Place Pixels
Retargeting Techniques
Sitescout Retargeting


Module 6: Mobile Media
Mobile media is growing dramatically and will eventually surpass desktop media buying in terms of inventory. Now is the best time to fully understand mobile media buying so that you can take advantage of this new advertising medium before your competitors do.

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[ed2013]

Thanks.

[everythingmoorea]

Great stuff!!!

[qinchuan2012]

very good share thank you

[terence555]

Good share

[bigo12]

big course but useful thanks

[JailHouse]

Thanks, I was looking for this.

Jack

[JailHouse]

Actually, all the links are down. Can someone make a multiple mirror?

JH

[ODrace]

Please reup.

[peasandham]

Damn all the links are dead. Anyone did this and getting good results?

[mathdoc]

All links down.

[BlackHatX]

Damn all the links are dead. Anyone did this and getting good results?

new mirror

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[BlackHatX]

All links down.

posted new mirror.

[BlackHatX]

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[mathdoc]

All the new links require you to purchase a premium account before downloading

[1nd1g0]

Let me see if I can download from these Premium Links....
Nice One - All the links are still Active - Both DizzCloud & RapidGator

I use Real-Dedrid - They are really cheap, only 16 Euros for 180 days Premium DownLoads from 82 Premium Hosts and you can Enjoy a part of their service for free during the Happy Hours (6AM-12AM, GMT+1) without being a Premium user!

[farmahat]

hey all, links are dead can someone please re-upload again

many thanks :-)

[enzoz]

WAW The best media buy course you could get

[enzoz]

I'm late again can someone please shoot a quick re up

[cupiey]

re upload please.

[michaelmoore]

Damn need it so bad, I want to get into media buying asap!!

[peasandham]

thanks for the mirrors but was not subscribed so missed it. Linked are now dead. Now subscribed to this thread.

Even paying the premium for rapid gator etc is worth it, plus you'll need a fair bit of funds to pay for media buys I guess? ($500+)

Reup much appreciated!

[jacksparow119]

can someone please reupload this?

i really need it

[BlackHatFatCat]

Looks Interesting

[JetToBe]

Thanks for sharing. Great stuff

[zbobl]

this is a quick reply so that i might see the hidden link in this thread thanks

[tropicalentrepreneur]

Your a legend.. Gauher rules

[mustatab]

No files even in latest links. Please post new links. thanks

[BlackHatX]

No files even in latest links. Please post new links. thanks

plz search on vip area...direct download link posted.

http://www.edollarearn.com/media-buy...mo-t11406.html

[shariffrb]

Thanks so much... has been looking for this...

[tmedocianis]

Crud

[BlackHatX]

Here the new mirror....direct single download link

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[shariffrb]

Link not working

[BlackHatX]

Link not working

link is working perfect i just provided single download link....

[BlackHatX]

new mirror direct single download link

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[shariffrb]

For me the link is not opening, it say "Page Not Found"

[BlackHatX]

For me the link is not opening, it say "Page Not Found"

I think you are missing something copy the link properly then paste it your browser....

[shariffrb]

Finally I was able to download it.. AWESOME... Thanks

[BlackHatX]

Finally I was able to download it.. AWESOME... Thanks

nice to hear that finally you download it

[nofart]

thanks for the share BlackHatX!